The 60th anniversary of James Bond was commemorated by an enchanting evening filled with mystery, opulence, and the exquisite taste of Macallan whisky. Embracing the essence of James Bond’s timeless charm throughout the design, the event drew inspiration from his iconic sophistication and the refined allure of Macallan whisky, capturing the true spirit of the legendary character. We captured our guests attention with a seamless blend of both Macallan and Agent 007, through immersive experiences, captivating discoveries, and curated tasting of the new Macallan collection.
This project was created in collaboration, and under authorship of MATTE. While presented independently, these works represent joint efforts between Untitled Format and MATTE.
Kate Roberts – Creative Director
David Orellana – Associate Creative Director
Mark Rakhmanov – Senior Experiential Designer
Jordan Glenn – Senior Art Director
Rada Singhasaneh – Junior Experiential Designer
Andres Weinger – Experiential Renderer
Cassie Leventhal – Group Client Director
Eugene Young – Director of Programming
Jonny Cartagena – Client Director
Sara Lucas – Client Manager
Victor Bui – Client Services Fellow
Amanda Contrada – Head of Experiential Production
Philip Hooghuis – Senior Experiential Producer
Sarah Unger – Production Coordinator
Amanda Contrada – Head of Experiential Production
Josh Rappaport – Head of Post-Production
River Myers – Director of Production
Michael Czeizinger – Director of Post-Production
Daniela Miles – Experiential Producer
Daniel Byrne – Post Production Producer
Luke Berry – Beverage and Catering Coordinator
Inspired by luxury vintage train cars, The Decades Bar transported guests to another era, surrounded by framed artwork that paid homage to every decade of 007